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Looking to grow
FFS
How Amazon troubleshooting and sponsored advertising helped an emerging women’s razor and beauty brand successfully relaunch, doubling its month-on-month sales.
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Challenge
Multiple Amazon Problems
Despite offering ‘fuss-free’ shaving for women, FFS endured a ‘fuss-filled’ time selling their beauty products via Amazon. Not only had FFS been registered under a different brand name, but there were barcodes and pricing issues. Additionally, FFS struggled with 18+ product violations and delivery issues for razor/blades.
Emanaged enabled us to turn an Amazon concept that never got off the ground into a thriving and sustainable channel to scale.
Liz Needham, Managing Director, FFS
Approach
Perseverance and patience
With years of experience dealing with vague and unhelpful responses from Amazon, Emanaged’s team of experts knew that perseverance and patience was key to resolving FFS’ issues. Emanaged tirelessly pursued every issue (even if Amazon closed the tickets multiple times) and also implemented sponsored product and brand advertising to help boost sales.
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100%
Growth in sales each month from June to August
230%
Rise in store sales in a single month
10%
Improved conversion rate to this over six-months
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Outcome
Double MOM sales growth
Emanaged fixed all of FFS’s issues over the course of the six-month period, resulting in 100% month-on-month sales growth from June to August and a 230% increase in store sales in one month alone. In addition, the conversion rate and Total Advertising Cost of Sale (TACoS) remained strong, both at 10%.
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Mountain Warehouse
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Charles Bentley
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Feelunique
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Lovehoney
How specialist marketplace knowledge helped Lovehoney start selling restricted goods on marketplaces and boost international channel sales by 170%.
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Topps Tiles
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How Emanaged's in-depth marketplace analysis helped inform National Timber Group’s marketplace strategy and launch on their first site.
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How handing over control of marketplace sales to Emanaged enabled the Eyelash Design Company to take advantage of current trends and enhance their brand presence.
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River Island
How Emanaged set up River Island’s outlet proposition on eBay UK, increasing their trading potential and doubling online sales while not stretching internal resources.
FASHION
White Stuff
How Emanaged re-launched White Stuff’s eBay channel, growing their outlet clearance sales and increasing YoY eBay sales by over 400%.
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SPORTING GOODS
Le Mieux
How an Amazon relaunch, enabled a fast-growing equestrian brand to improve branding control and hit £1m of sales year one.