Pai Skincare Case Study

Looking to grow

How a strategic reset on Amazon enabled Pai Skincare to increase UK and EU sales.

Challenge

Lack of Amazon know-how

Pai Skincare relied on Amazon Seller Central to sell its range of pioneering beauty products online. However, after experiencing a steady stream of problems with the channel, Pai Skincare decided to establish a clear channel strategy to improve its Amazon presence and performance. Lacking the marketplace knowledge and internal resources to create one themselves, they turned to Emanaged.

We had a very positive experience with Emanaged. Their deep marketplace insight helped us grow our Amazon business across our key regions.

Roz Brabner, Head of ecommerce, Pai Skincare

Approach

New approach

Emanaged enhanced Pai Skincare’s Amazon approach by building Amazon storefronts, designing A+ content, taking over Amazon advertising and assisting with listing restriction issues. In addition, Emanaged improved Pai Skincare’s UK performance on Amazon and reduced dependence on Amazon US sales.

170%

YoY sales growth on Amazon

370%

Increase in EU sales in less than six months

8

Managed Amazon regions

Outcome

Amazon and beyond

Emanaged strengthened Pai Skincare’s Amazon listings and online brand image, while also supporting with Amazon’s restriction issues on hazardous materials, helping to achieve 170% YoY sales growth. Meanwhile, by expanding to the European market on Amazon, Pai Skincare also increased EU sales by 370% in less than six months.

Feelunique Case Study

How adaptability to product and seller requirements helped improve listings and speed up onboarding on one of Europe’s leading premium beauty marketplaces.

Get In Touch Get In Touch

Lovehoney Case Study

How specialist marketplace knowledge helped Lovehoney start selling restricted goods on marketplaces and boost international channel sales by 170%.

Get In Touch Get In Touch

Topps Tiles Cast Study

How extensive internal and external analysis provided Topps Tiles with the data to create an impactful marketplaces approach.

Get In Touch Get In Touch

National Timber Group Case Study

How Emanaged's in-depth marketplace analysis helped inform National Timber Group’s marketplace strategy and launch on their first site.

Get In Touch Get In Touch

Eyelash Design Company Case Study

How handing over control of marketplace sales to Emanaged enabled the Eyelash Design Company to take advantage of current trends and enhance their brand presence.

Get In Touch Get In Touch

River Island Case Study

How Emanaged set up River Island’s outlet proposition on eBay UK, increasing their trading potential and doubling online sales while not stretching internal resources.

Get In Touch Get In Touch