Augmented Reality: how AR can benefit marketplace sellers
Augmented Reality: how AR can benefit marketplace sellers
Ever ‘tried-on’ an item of clothing online? Then, you’ve seen the game-changing potential of Augmented Reality (AR) for online marketplaces.  According to the Wall Street Journal, a third of consumers...
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The lowdown: Tesco UK, The Range and Debenhams marketplaces
The lowdown: Tesco UK, The Range and Debenhams marketplaces
Tesco, The Range and Debenhams are established names on the UK’s supermarket, retail park and high street scene, but they’re also looking to make a splash online too. Combining a...
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Does Amazon cannibalise or boost your sales on other sites?
Does Amazon cannibalise or boost your sales on other sites?
Type ‘Amazon cannibalism’ into Google and online marketplace sales is unlikely to feature at the top of your search. But for those working in eCommerce, ‘Amazon cannibalism’ refers to the...
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Global marketplaces and the rise of cross-border e-commerce
Global marketplaces and the rise of cross-border e-commerce
Cross-border e-commerce has come a long way since the days of one-month delivery times, obscure currency conversions and untrustworthy international sites. Now, thanks to the emergence of global marketplaces, the...
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How to expand your marketplace presence in the US
How to expand your marketplace presence in the US
Online marketplaces in the US are big business, accounting for one third of total US e-commerce sales in 2023 ($385 billion). But selling on US marketplaces is not without its challenges - be...
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How to expand your marketplace presence in Germany
How to expand your marketplace presence in Germany
  Accounting for 51% of Germany’s ecommerce mix, online marketplaces recorded sales of €45.9 billion in 2022. Although 9% less than the previous year, the EU’s most populous country is still one...
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How to expand your marketplace presence in France
How to expand your marketplace presence in France
Traditional French marketplaces might conjure images of fresh produce, wooden stalls and cobbled squares - but today, French shoppers are more likely to flock to online marketplaces.  35% of French...
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What’s right for you: Amazon’s Seller Central or Vendor Central?
What’s right for you: Amazon’s Seller Central or Vendor Central?
In 2023, 60% of Amazon sales came from third-party sellers - up from 55% in 2022.  In other words, Amazon’s Seller Central is increasingly popular than Vendor Central with growing complexity over...
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Choosing between listing software for marketplaces?
Choosing between listing software for marketplaces?
Listings, stock and orders. When you engage in multi channel expansion on marketplaces, these three topics are the holy trinity of considerations to not just launch, but manage the channel...
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Get the most out of your peak PPC campaigns - Partner Post from Mimbi
Get the most out of your peak PPC campaigns - Partner Post from Mimbi
Simply offering exceptional products is not enough to gain an edge in today's competitive business environment. To truly succeed, you need intelligent, well-planned advertising that effectively reaches your target audience...
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3 challenges we see often when selling on marketplaces
3 challenges we see often when selling on marketplaces
Does the revenue potential of selling on marketplaces outweigh the challenges faced by brands?  According to Packhelp’s Sellers Expectations for Marketplaces 2024 report, brands choose to sell on marketplaces to reach new...
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3 tactics to boost impulse shopping on marketplaces
3 tactics to boost impulse shopping on marketplaces
What was your last impulse purchase? Pack of chewing gum at the till? A new water bottle at the gym?  When we think of ‘impulse purchases’ - those made on...
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